用数字营销推进你的职业生涯
Digital marketing is one of the most sought-after skills in today’s economy, 数字营销人员的潜在收入是70美元,000 or more. Through our partnership with the global leader in digital marketing education, we now offer a combined SU certificate in Digital Marketing and a DMI Certificate to students who complete the program.
- 95%的DMI认证会员从事数字营销工作
- 81%的人因获得证书而获得晋升
- 88% of certified DMI members work at senior or management level
为在校学生提供最大限度的灵活性:
- We offer multiple tracks from one course to the entire certificate
- Learn from ANYWHERE – our 8-week courses taught on Zoom and through asynchronous learning
- Increase your value with additional certificates from Google and Hubspot earned along the way
- Incredible value
- Further enhance your credentials with an optional certificate from the American Marketing Association (AMA) 需要额外的费用和测试
- 获得最抢手的技能,例如:
- digital analytics
- SEO(搜索引擎优化)
- 社交媒体营销
- digital advertising
- email marketing
- mobile marketing
- content marketing
- 视频和图像的创建/编辑
探索我们在数字营销方面的足迹:
没有本科学位? 我们也提供同样的课程 undergraduate level.
*亦获颁DMI数码要件证书
数字营销个人课程
The individual classes track is for you if you’re curious about digital marketing and how it can be used to your advantage.
These sequential, eight-week courses (3 credits each) blend online Zoom class meetings and asynchronous assignments.
Register now to take a single course or apply for the certificate program
你可以在秋季从这些课程中选择:
-
- MKT数字营销策略
- 社交媒体和数字广告策略
还有春天的这些课:
-
- 数字营销分析
- MKT 537数字营销实习
通过即时注册在线注册您的第一堂课!
If you love what you’re learning, you can always apply these courses toward earning our 数字营销证书! You’re really only a couple of courses away from completing it!
*Current SU MBA and degree-seeking students must contact their adviser for approval to register for these courses.
数字营销研究生证书课程
Our 数字营销毕业生证书 track is for anyone with a bachelor’s degree who wants to add digital marketing prowess to their skill set. You could already be tasked with handling digital marketing and want to know more, or you could be looking for a great way to jumpstart a digital marketing career – either way, 这个证书对你有用!
This graduate certificate prepares you for positions in digital marketing such as digital marketing manager, digital advertising manager and consulting work emphasizing digital marketing.
You can complete this 4-course certificate in as little as 8 months! The four sequential, eight-week courses blend online Zoom class meetings and asynchronous assignments.
The certificate provides focused, practical coursework in this exciting, essential and growing field. The classes are:
-
- 数字营销策略
- 社交媒体和数字广告策略
- 数字营销分析
- MKT 537数字营销实习
证书的问题或申请事项? 请与我们的研究生招生办公室联系 sugradadmissions@aifengcai.com, 540-665-4581,或发短信540-401-5709.
你应该选择继续你的数字营销研究吗, 你可以把这些课程申请到澳门网上赌博平台 数字营销方向的MBA or our 拥有数字营销证书的MBA!
MBA +数字营销专业课程
You’ve decided that business leadership is the path you want to pursue. But, you want something extra – a focus that will grow with you and keep you on top of all of the latest online trends.
Earn your Shenandoah 数字营销方向的MBA to advance in your career or stand out as a digital marketing job applicant. 在我们的节目中,您将完成 与澳门网上赌博平台的常规MBA课程相同 在相同的时间内完成项目和毕业.
一旦你被录取了 MBA program, your adviser will work with you to incorporate your Digital Marketing Concentration courses into your program.
证书的问题或申请事项? 请与我们的研究生招生办公室联系 sugradadmissions@aifengcai.com, 540-665-4581,或发短信540-401-5709.
Course requirements for the 数字营销方向的MBA include:
基础课程(12学分)
最多12个基础学分 may be waived for students with the appropriate undergraduate or graduate preparation.
- ACCT 501会计基础(3)
- 金融基础(1.5)
- ECN 501经济学基础(3)
- 市场营销基础(1.5)
- qm502商业统计(1.5)
- 504商业分析(1.5)
MBA核心课程(27学分)
MBA核心课程包括十门必修课.
- ACCT 511会计决策与控制(3)
- 市场营销管理与策略(3)
- 全球经济(3)
- 组织结构 & Behavior (3)
- 管理信息系统(3)
- 财务管理(3)
- 运作与供应链管理(3)
- MGT 535 HR Management and Legal and Ethical Perspectives (3)
- 综合管理(3)
数字营销专业课程(9学分)
Take any three of the following courses to complete your concentration:
- MKT 531数字营销策略(3)
- 社交媒体与数字广告策略(3)
- 数字营销分析(3)
- MKT 537数字营销实习(3)
MBA +数字营销证书课程
You’re studying for an MBA with a concentration in digital marketing. 再上一门课,你就能两全美美地毕业了 MBA and a 数字营销毕业生证书! 多上一门课就等于多了一张证书!
Apply now for the MBA program 及数字营销证书.
问题或应用问题? 请与我们的研究生招生办公室联系 sugradadmissions@aifengcai.com, 540-665-4581,或发短信540-401-5709.
Course requirements for the 拥有数字营销证书的MBA include:
基础课程(12学分)
最多12个基础学分 may be waived for students with the appropriate undergraduate or graduate preparation.
- ACCT 501会计基础(3)
- 金融基础(1.5)
- ECN 501经济学基础(3)
- 市场营销基础(1.5)
- qm502商业统计(1.5)
- qm504商业分析(1.5)
MBA核心课程(27学分)
MBA核心课程包括十门必修课.
- ACCT 511会计决策与控制(3)
- 市场营销管理与策略(3)
- 全球经济(3)
- 组织结构 & Behavior (3)
- 管理信息系统(3)
- 财务管理(3)
- 运作与供应链管理(3)
- MGT 535 HR Management and Legal and Ethical Perspectives (3)
- 综合管理(3)
数字营销证书课程(12学分)
Four required courses.
- MKT 531数字营销策略(3)
- 社交媒体与数字广告策略(3)
- 数字营销分析(3)
- MKT 537数字营销实习(3)
Meet the Faculty
There’s a special bond between School of Business students and their professors. Students enjoy close professional relationships with academically and professionally experienced faculty 谁在课堂内外指导他们. This remains a hallmark of a Shenandoah University business education. 学生也受益于我们的 的宿舍 who works with both professors and students to broaden the student’s focus beyond the classroom.